Design with meaning.
Bold & strategic design solutions for progressive organizations and changemakers.
Art Direction
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Branding
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Campaigns
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Art Direction • Branding • Campaigns •
Hi, I'm Shannon. I love working with innovative, progressive people and organizations to create memorable brands, exciting campaigns and efficient design solutions.
Creating visually appealing products with meaning is my favourite thing to do.
I’m the Brand Director at LeBlanc (& co.) We use strategic communications to help nonprofits and changemakers unlock their potential for impact.
THE NATIONAL ASSOCIATION OF WOMEN AND THE LAW
Thirty-one women’s and feminist organizations from across Canada are calling on Prime Minister Trudeau to honour his government’s longstanding commitment to ban assault-style firearms in Canada. The coalition has also launched an online campaign, #Women4GunControl, inviting concerned citizens to reach out to their elected representatives. I created the branding and graphics for this campaign.
PUBLIC SERVICE ALLIANCE OF CANADA
More than 155,000 PSAC members working for Treasury Board and the Canada Revenue Agency began historic strike action on April 19. This picket line finder tool has been created to help members find the closest picket line to them in case of a strike. I created the branding, web and social graphics.
Recent Work
CANADIAN CENTRE FOR GENDER AND SEXUAL DIVERSITY
On #InternationalWomensDay, hundreds of community organizations from across Canada signed a statement declaring that gender equality cannot be achieved without supporting, celebrating, and uplifting trans women. I created the branding and social graphics for this great campaign.
Kind words
Shannon is wonderful to work with. She delivered full campaign graphics on an extremely tight timeline and created a look and feel for our messaging that was very effective. I would definitely recommend working with Shannon!
TIFFANY BUTLER,
Executive Director,
National Association of Women and the Law
Shannon’s design work is simply the best. Her work takes a campaign brand to another level. She can articulate through her art & branding exactly what the eye will see and what will be recalled from simple images that tell a story. In my experience working with Shannon, has helped me to fully appreciate the benefits of expert branding.
CATHERINE MCKENNEY,
Mayoral candidate and
Executive Director of CityShapes
